Australian Association of Social Marketing
Rachel Hay
(Head, Economics and Marketing)
Economics & MarketingCommittee Name
Australian Association of Social Marketing
Committee Type
EXTERNAL
Date
N/A
Description
The Australian Association of Social Marketing (AASM) is the peak professional body for social marketing in Australia. It is an independent, volunteer-led organisation that supports researchers, practitioners, policymakers, and students who use marketing principles to influence behaviours that benefit individuals, communities, and society. AASM promotes evidence-based practice, professional development, networking, research translation, and collaboration to advance social good through effective behaviour change.
