NESP Project 2.1.3: progress update for harnessing the science of social marketing and behaviour change for improved water quality in the GBR: an action research project

Conference Contribution ResearchOnline@JCU
Eagle, Lynne;Farr, Marina;Hay, Rachel
Abstract

The webinar provides an overview of the first phase of data collection for the NESP Project 2.1.3 which focuses on Harnessing the science of social marketing and behaviour change for improved water quality in the GBR. It is an action research project in that results from early stages of research are used to change programme design for the next period – right across the three years of the project.

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Office of the Great Barrier Reef Webinar Series

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31

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Brisbane, QLD, Australia

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Queensland Department of Environment and Heritage Protection

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Brisbane, QLD, Australia

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