Toward a better understanding of the virtual economy platforms

Understanding the virtual world (VW) platforms, the virtual currency (v-currency) exchange rate, and the marketplace is critical to the success of the virtual economy (v-economy). However, the current knowledge on VW platforms, marketplace, and currency exchange rate is incomplete. Drawing on the v-economy dimensions, this study proposes a diagram that produces a suitable integration of dimensions, which provides high chances of improving the v-economy activities in the VW. The finding indicates that there are three dimensions that could integrate together to improve a v-economy platform, and these are a dynamic platform, a free currency exchange rate, and a free marketplace.

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ICEB 2016: 16th International Conference on Electronic Business

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1683-0040

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