The value-expectations model: a service industry relationship for targeting customers

Conference Publication ResearchOnline@JCU
Hamilton, John;Tee, Singwhat
John Hamilton
Abstract

This study builds an equation relating business service expectation options (measured as expectation intention and expectation extension) against three multi-dimensional customer perceived value dimensions (measured as performance, service and satisfaction). The model is suitable for investigation of customer perceived service value under structural equation modeling approaches.

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Publication Name

Ninth International Conference on Electronic Business

Volume

9

ISBN/ISSN

1683-0040

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Pages Count

3

Location

Macau, China

Publisher

International Consortium for Electronic Business

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Publisher Location

Chinese University of Hong Kong

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Date

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