A multi-agent business intelligence framework for the travel sector

Conference Publication ResearchOnline@JCU
Hamilton, John;Selen, Willem
John Hamilton
Abstract

Business Intelligence in the travel sector includes dimensions such as market intelligence, customer relationship management, yield management, employee scheduling, over/ under booking, tour management, and security management. Each of these dimensions is elaborated on and put in an overarching framework to enable better business intelligence management for the travel sector, identifying both internal and external partners in an increasingly complex industry with ongoing customization of product / service offerings, detailed customer segmentation, and data integration requirements. A multi-agent business intelligence framework is used for the customer interface and customization, linked to a corporate business intelligence system displaying the dimensions above.

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Publication Name

Eighth International Conference on Electronic Business

Volume

8

ISBN/ISSN

1683-0040

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Issue

1

Pages Count

7

Location

Hawaii, USA

Publisher

Internation Consortium For Electronic Business

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Publisher Location

Hawaii, USA

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Date

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