Modeling, information flows, performance, strategy and competitiveness across the service value chain
Journal Publication ResearchOnline@JCUModeling, information flows, performance (measures and benchmarking), strategy and competitiveness are all interrelated within the service value chain. The 'service value chain' is defined as the flexible, dynamic, delivery of a service, and/or product, by a business and its coordinated value chains (supply chains and demand chains working in networked harmony), such that an intelligent, value-adding (external or peripheral partners), specific (internal partners), service and/or product solution (intelligent customer targeted) is effectively, and efficiently, delivered to the individual customer in a timely, physical or virtual manner. The physical and virtual framework from which service value chains may be evaluated is developed, and specifically extended into the virtual service value chain model. Critical components of this model are explained. A strategic competitive positioning approach is outlined and the constructs and their relationship in the development of infomation flows, measures, benchmarking, performance, strategy and competitiveness are explained. This virtual service value chain model, combined with a targeted industry approach and virtual balanced scorecard approach, offers a mechanism whereby a business (or a large multinational enterprise (MNE)) may enhance the competitive strategic positioning and strategic alignment.
Journal of New Business Ideas and Trends
Journal of New Business Ideas and Trends
2
1447-9184
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2
25
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UBP Consulting and Publishing
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Mt. Helen, Australia
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