AI and Firm Competitiveness

Conference Publication ResearchOnline@JCU
Hamilton, John R.;Tee, Sing What;Maxwell, Stephen J.
Abstract

The inclusion of artificial intelligence (AI) can alter firm competitiveness through data analysis and strategic planning modelling. In this paper we demonstrate that firm AI inclusion is literature supported as a stage-wise, developmental, intelligences-driven, change process. Identified benefits that AI inclusion may bring to the firm: (1) a knowledge-driven competencies and capabilities collation, (2) engaging innovative digital deep-learning, along with (3) robust stage-wise interpretations. These AI actioning effects ultimately network, and coalesce, and can deliver beneficial changes towards altering the existing firm competitiveness positioning. An AI deliverance framework with AI feedback loops is presented which demonstrates that AI can provide a competitive advantage in the global workplace.

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Proceedings of the International Conference on Electronic Business (ICEB)

Volume

23

ISBN/ISSN

1683-0040

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Pages Count

8

Location

Chiayi, Taiwan

Publisher

International Consortium for Electronic Business

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Publisher Location

Chiayi, Taiwan

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