Residential Battery Storage – Disruptive Technology, Disjuncture Between Policy And Reality
Conference Contribution ResearchOnline@JCUAbstract
The aim of this study is to examine the factors influencing consumer acceptance of battery storage. An online survey was conducted with 609 homeowners in Australia. Partial least squares structural equation modeling (PLS-SEM) was used to test the hypotheses. An environmental self-identity, positive attitudes towards electricity conservation and the need for thermal comfort are associated with consumer acceptance of battery storage. The majority of respondents are likely to share and trade excess electricity that would support the grid. An estimated 24% of the sample are interested in leasing batteries, where a third-party maintains the battery and exports solar to the grid. Recommendations to increase the uptake of battery storage are made.
Journal
N/A
Publication Name
ANZMAC 2022: Reconnect and Reimagine
Volume
N/A
ISBN/ISSN
1447-3275
Edition
N/A
Issue
N/A
Pages Count
1
Location
Perth, WA, Australia
Publisher
Australia and New Zealand Marketing Academy
Publisher Url
N/A
Publisher Location
Western Australia
Publish Date
N/A
Url
N/A
Date
N/A
EISSN
N/A
DOI
N/A