Opportunity recognition in tourism: a study of the Kerry GeoPark

Journal Contribution ResearchOnline@JCU
McCarthy, Breda
Breda McCarthy
Abstract

[Extract] In 2003, a group of people came together to explore the possibilities of geo-tourism development in the South Kerry area. The Kerry Geopark Management Group was established under the auspices of a local development company, SCC IRD (Sneem, Castlecove and Caherdaniel Integrated Rural Development). Geotourism, a term derived from geology and tourism, enables visitors to gain some knowledge and understanding of geology. Geotourism seeks to use and promote an area's geological heritage, along with other facets of heritage (archaeology, culture, fauna & flora), as a tool for the sustainable development of an area.

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27

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